Straight answers
If the one you want is not here, ask us. There is a real person on the other end of that button, which is one of the advantages of being small.
AI is in everything these days. Is it in BOB?
Not unless you want it to be. Every AI feature in BOB is a switch you turn on: breaking goals into stories, the nightly rescoring, the digest, the journal, finance categorisation (in development). Turn all of them off and BOB is a planner that does exactly what you tell it and nothing else.
Where it is on, it suggests and it never decides. Nothing is added to your board without you asking, and nothing is ever marked done on your behalf. We built it that way because a planner you cannot trust to leave things alone is worse than a notebook.
Is there an iPhone app?
Yes, and it is in TestFlight while we are in beta. Tell us you want it when you sign up and we will send the invitation. The web app also works properly on a phone browser, with a layout built for it rather than a squashed desktop.
Can I connect my own AI model?
Yes. Bring a key for Google Gemini, Anthropic (Claude), OpenAI or OpenRouter, then choose which model does which job — planning, task enrichment, the digest, finance categorisation (in development) — and edit the prompts behind each one.
If you would rather not deal with keys at all, the Founder tier uses ours and we pay for the tokens. Both routes are the same product; the only difference is whose bill the tokens land on.
Does it work with my calendar? Which calendars are supported?
Google Calendar, two ways. BOB reads what is already there, so it plans around your real meetings and the school run rather than an imaginary empty day, and it writes its own blocks back as ordinary Google Calendar events. Move one in Google and BOB keeps up. Delete it and it goes.
Because they are ordinary events, they show up anywhere your Google Calendar already does — on your phone, your watch, and in Apple Calendar or Outlook if those subscribe to it. Direct connections to iCloud and Microsoft 365 are not built yet.
How is the Top 3 scored?
Every story and task carries a score out of a hundred. It goes up with deadline pressure, and it goes up with age — something that has sat untouched for a month weighs more than something added yesterday, because the work that quietly rots is usually the work you meant to do.
On top of that it takes account of the life theme the item serves, the deadline on the goal above it, and how big the item is, since something you could actually finish today is worth surfacing. Chores, habits and reading are capped so they cannot crowd out real work.
Anything you pin by hand goes straight to the top and beats the score outright. The whole thing is recalculated overnight, so the ranking is already done before you open the app.
How much will it cost?
£3.99 a month for the Founder tier — every planning level, the models on us, the nightly replanning and health sync. Bank sync is in development and depends on an open banking partnership.
If you test for us during the beta, it is free for twelve months. The price will go up once BOB is finished. It will not go up for anyone who tested it.
What happens to my data?
It is yours, and you can export all of it whenever you like. If you connect your own model key, your planning data goes to that provider and to nobody else. Health connections are optional, bank sync is still in development pending an open banking partner, and BOB works perfectly well without either.
Do I have to use sprints and stories?
No. The words are borrowed from software teams because the shape of the thing is genuinely useful — a stretch of time you can actually finish something in, a goal broken into pieces that each mean something. But you can live in goals and tasks and never open a sprint board. The people who take to the sprint rhythm tend to keep it.
How long is a sprint?
As long as you set it. You pick a start and an end date and nothing in BOB enforces a length — a new sprint just starts at two weeks because it has to start somewhere.
We recommend somewhere between two and four weeks. Shorter than two and you spend more of it planning than doing. Longer than four and the end is too far away to steer by, which is how a sprint quietly turns back into a to-do list. Pick the length that fits your life — a fortnight if your weeks are broadly alike, a month if the job or the family calendar moves in longer waves.
Then break the work down until it fits. If a story cannot be finished inside one sprint, that is not a reason to make the sprint longer; it is the signal that the story is really a goal with stories of its own underneath it. BOB will do that split with you.